Complete-profile nudge

Existing screen. A card topped by a large decorative dotted "+" grid that reads like a broken image placeholder, a vague line — "missing key details like industry and address" — and a generic "Edit Profile" button. Nothing says how much is left or why it matters.

Proposed screen. A MissionCard: a subject icon, a concrete progress track ("3 of 5 details added") that makes the task finite, a why-line for the payoff, and one specific action — "Add details." No placeholder banner. (Live.)

What changed.

• The decorative "+" grid banner — which looks like a failed image — is gone; the card is content, not chrome.
• "Missing key details" became a progress track: 3 of 5 added, so the owner sees how close they are and that effort is adding up.
• The card gained a why-line — tailored insights and reports — so there's a reason to finish, not just an instruction.
• Generic "Edit Profile" became the specific next step, "Add details."

Why it changed. A banner that renders like a broken placeholder undermines trust in the whole app, and it wastes the top third of the card. "Missing key details" is open-ended — the owner can't tell if it's a 10-second job or a 30-minute one, so they defer it. A progress track makes the task finite and motivating, and stating the payoff turns a chore into an obvious win. This is exactly what MissionCard is for: one concrete next step, a reason, and visible progress.

Which rule applies.

• No decorative placeholder chrome — a banner that looks broken erodes trust; every band earns its height.
• Show progress so effort adds up — a finite "3 of 5" beats an open-ended "missing details."
• State the payoff — say why it helps, don't just instruct.
• Use MissionCard for a setup task — one icon, one why-line, one action.

User outcome. The owner sees "3 of 5 done — add your industry and address for better insights," knows it's nearly finished, and taps Add details — instead of a vague nudge behind a broken-looking banner they'll swipe away.

Edge case fixed. Nearly complete. Because progress is explicit, a profile that's 4 of 5 reads as almost done — and once it hits 5 of 5, the mission is complete and the nudge should retire itself, rather than nagging forever.